Abstract:
The main objective of the research was to evaluate the situation in the business environment of the
Republic of Moldova regarding the application of innovative management. In order to achieve the proposed
objective, the dynamics of innovative enterprises in industry and services was analyzed, and the types of innovation
applied by companies were identified. As sources of information, official data of the National Bureau of Statistics on
innovations in industry and services, as well as scientific publications reflecting the role of innovation management
in achieving performance, were used.
As a result of the research, general findings were formulated regarding the innovative activity in i ndustry
and services, and recommendations were made to remedy the existing problems.
The research was carred out within the project „Support of teaching innovation, Research development and
Inter-university cooperation of SAUM and TSU", no. 7/2021/7 with financial support of the Ministry of Foreign
Affairs of the Czech Republic.