EFECTELE INTANGIBILITĂŢII SERVICIILOR ASUPRA DECIZIILOR DE MARKETING
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EFECTELE INTANGIBILITĂŢII SERVICIILOR ASUPRA DECIZIILOR DE MARKETING
Moldovan-Batrînac, Viorelia
;
Cavcaliuc, Ina
URI:
http://studiamsu.eu/nr-2-22-2009/
http://dspace.usm.md:8080/xmlui/handle/123456789/4276
Date:
2009
Abstract:
In time when Tangible Goods Marketing tends to create some abstract associations, Services Marketing, opposite, is concentrated on the distinction of tangible aspects, so called visible evidences.
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